Branch Transformation

Our unique, end-to-end approach to bank design and construction sees your project through branch strategy, site selection, architecture and design, and project implementation.

From branch refreshes and conversions to ground-up construction, Adrenaline identifies challenges, delivers successful projects, and is your full-service partner for transforming bank and credit union branches.


Branch Refresh

Redefine the look and feel of your bank and credit union branches with a branch refresh. We utilize a comprehensive approach to modernize your branches with cohesive exterior and interior programs. This cost-effective solution revitalizes your branch environment, enhancing customer and employee experiences and amplifying brand awareness and impact.

Bank branch refresh services include:

  • Branch renovation
  • Interior & exterior design
  • Exterior signage
  • Bank merchandising

Branch Conversion

Branch network conversion is essential for success after mergers, acquisitions, and rebranding initiatives. Adrenaline’s experts have converted over 20,000 branches to transition to new, cohesive brand identities, from large scale networks to smaller community banking networks. From strategic planning to execution, we coordinate with all partners and vendors to ensure a smooth transition, meticulously managing every element for an on time and on budget branch rebrand.

Branch conversion services include:

  • Strategic planning & assessment
  • Brand implementation
  • Interior & exterior design
  • Kit of parts development
  • Project management
  • Vendor coordination
  • Quality assurance

Branch Design

The branch channel is one of your financial institution’s greatest investments and leads customers through their banking journey within your physical space. Whether you are renovating existing retail branches or building an entirely new bank or credit union from the ground up, our team of environmental designers and design architects deliver best-in-class bank design and create consultative experiences for your customers and members.

Bank branch design services include:

  • Experience strategy & design
  • Interior & exterior branding
  • Environmental graphics
  • Branch prototype design
  • Modeling
  • Surveys

Branch Construction

As an extension of your team, our bank construction experts manage all contracted scope, coordinate with all partners and vendors, and manage your project and budget as if it is our own. Our construction project managers will ensure your project meets the strictest safety and quality standards as they guide your vision to reality.

Bank construction services include:

  • Site surveys
  • Branch renovation
  • Preconstruction
  • Architecture
  • Business process engineering
  • Construction management
  • Project & program management
  • Value engineering
  • Cost estimation & projection
  • Procurement & logistics

Digital Signage

Bolster your branch channel with digital signage that can be easily updated remotely to target audiences and capture attention during idle times in the branch. Our team of content strategists, motion designers, and technology experts will help you leverage banking digital signage to engage, educate, and attract customers.

Banking digital signage services include:

  • Content development strategy
  • Zoning & dayparting strategy
  • Content creation, storyboards & motion design
  • Technology design & implementation
  • Managed technical services
  • Interactive technology
  • Wayfinding
  • Video wall design & installation
  • Custom digital displays

Branch Transformation Insights