Atlanta’s Skyline Has a New Beacon

Georgia’s Own sign on 100 Peachtree building to feature Atlanta-centric arts, entertainment, community, and culture

Tuesday, January 15, 2018 – In the last week, you may have noticed a difference in the Atlanta skyline. High atop 100 Peachtree, Adrenaline’s client, Georgia’s Own Credit Union, has launched the first-ever digital, building-top signage in Atlanta. Through partnerships with local community arts and entertainment organizations, the Georgia’s Own sign will highlight the rich, diverse people and places only found in the Empire State of the South.

“When we set out to create our innovative digital signs, we knew how critical it would be to find the right partner to help us develop engaging content,” said Kelly Garmon, Chief Marketing Officer for Georgia’s Own. “Adrenaline has been key in realizing our vision, creating visuals which lift the gaze and spirits of Atlanta residents and visitors alike.”

Georgia’s Own Credit Union Sign News
We are a huge supporter of the arts community and we look forward to exploring additional opportunities to highlight local talent in the Atlanta skyline.”
– Kelly Garmon, Chief Marketing Officer at Georgia’s Own

Next month, the city’s new beacon will highlight key figures and moments from the birthplace of the Civil Rights Movement as the city celebrates African American History Month. With a full calendar across Atlanta’s multiple thriving communities, numerous sports teams and big events the city hosts, the sign will continually reflect the buzz and glow of our vibrant southern city. To keep up with all of the latest happenings, visit Georgia’s Own sign

For more information about strategically developing and deploying digital signage, contact us 

About Georgia’s Own Credit Union
Georgia’s Own Credit Union has been a source of full-service banking and financial solutions for Georgians since 1934. Because they’re owned by and report to their members (instead of stockholders), the not-for-profit institution is able to provide lower loan rates and fewer and lower fees than what is typically found in the market, all of which amounts to significant savings for families across the state. The 85-year-old credit union serves metro Atlanta and surrounding areas, as well as Savannah and Augusta, through its 23 branch locations, its contact centers, 24/7 phone banking, as well as its mobile, tablet and online banking platforms. Visit to discover more about their variety of lending options, savings platforms, mobile banking and community activities.

*Header image credit: Brilliance Photography

Georgia’s Own Credit Union Sign News

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